Pew Finds Surge for Web as Source of Political News, As Newspapers Sink

Link: Editor and Publisher report on pew survey

NEW YORK A Pew Center study released today found that using the Internet to get news of politics during the 2004 presidential contest grew sixfold from 1996, while the influence of newspapers sank.

In 1996, only 3% of those surveyed called the Web one of their two leading sources of campaign news. In 2004, the figure was 18%. Reliance on TV rose slightly from 72% to 78% but prime use of newspapers plunged from 60% to 39%.

Four in ten of the heavy Web said they found it an important tool in helping them make a voting choice.

The telephone-based survey of more than 2,000 Americans was conducted for the Pew Research Center for The People and the Press and the Pew Internet and American Life Project.

For full report: Pew internet & American Life Project

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